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7 Tools and Tips to Promote Your Pins on Social Networks (P2P Episode 18)

7 Tips and Tools to Help Promote Your Pins on Social Networks by @mcngmarketing.  To find out more, visit MCNGMarketing.com/episode18

Welcome to episode 18 of the Pictures to Profits Podcast, where I will be talking about 7 tips and tools on how to promote your Pinterest page and pins onto other social networks like Twitter, Facebook, Google Plus and Instagram.

7 Tips and Tools for Promoting Your Pins on Social Networks

Tip #1: Hootlet Chrome Extension

Unfortunately Pinterest took out their tweet button on the desktop version of Pinterest. Fortunately if you use Hootsuite, you can schedule your pins with the Hootlet tool.

Once the extension has been installed on Chrome, you’re able to hover over a pin and use the Hootlet tool for scheduling that will appear on the top right hand corner. You can also use it to schedule Flickr images, YouTube videos and more.

Resource: Hootlet Chrome Extension

Tip #2: The Buffer App Chrome Extension

If you’re a fan of Buffer for scheduling your tweets, then you’ll love their Chrome extension.

This extension allows you to share images as tweets, which includes sharing pins as tweets. The main advantage of using Hootlet is that the tweets are filled with the pin’s description.

With the Buffer extension you need to fill in the description yourself, but the tweet comes out as an image on Twitter, which helps it stand out in the Twitter feed.

You will see a blue button on the bottom right corner that reads, “Share as Image” on a pin, and watch the sharing magic happen.

Resource: Buffer Chrome Extension

Tip #3:  Promote Your Pins on Google Plus

Pins make fantastic visuals on Google Plus. All you need to do is upload the pin picture into the Google Plus status update, and then describe what the article is all about.

You can then add a line that says “Read Now at (list the original website)” and then just below that type in “Pin for Later: (url of the pin).” This way people can repin the pin later to catch up with.

Two masters at promoting pins in this fashion are Jeff Sieh of the Manly Pinterest Show and Peg Fitzpatrick of Canva.

You can check out an interview Jeff did of Peg that talks about the power of combining both social media networks here.

Tip #4: Promote on Instagram

If you find that some of your pins are getting a lot of repins, you should consider uploading some of those pins onto Instagram (ensuring that they are cropped properly for Instagram). In the comments of your photo you can let people know to click on your profile and follow you on Pinterest.

All you need to do is change the profile website to  your Pinterest account. This will help you gain more exposure and followers on Pinterest.

Tip# 5: Get a Pinterest Tab for Facebook from Woobox.com

A small and easy way to promote your Pinterest account is by having a Pinterest Tab on you Facebook page. Woobox offers this for free.

When Facebook visitors click on the tab they get to see what your Pinterest page is like, and can click on a Pinterest button that allows redirects them directly to your Pinterest page.

 Resource: Pinterest Tab for Facebook by Woobox

Tip #6: Let Your Facebook Fans Know You have a Pinterest Page

Let your “likers” on Facebook know you have a Pinterest Page. Put that directly in your status update along with one of your most popular pins. Jeep did this with their Facebook page, and was able to gain 1000 followers within days.

Resource: Case Study of Jeep by Tailwind 

Tool #7: IFTTT (If This Then That)

IFTTT, is a tool that helps you take your pins and posts them multiple social media networks. You can schedule pins to go into Buffer, onto Facebook and so much more. These actions are known as recipes.

Hat Tip goes to Peg Fitzpatrick for letting me know about this tool.

Resource: IFTTT.com

Additional Resources and Links:

Stacey Corrin’s 15 Visual Content Tools that Rock

Visme.co

hear us on Stitcher

Pictures to Profits on Itunes

Also, reviews on iTunes are so helpful and much appreciated! Feel free to share your URL there so I can contact you later on and say thanks.

Popular Pictures to Profits Podcast Episodes:

5 Tips For Getting Your Pins Found in Pinterest Search Results
How to use Pinterest to Launch Your Etsy Business
7 Costly Mistakes Businesses Make on Pinterest  

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Vincent Ng is the founder of MCNG Marketing, and the author of Pinterest to Profits with Pintalysis and the host of the Pinterest podcast, Pictures to Profits. You can grab your free e-book on How to Search Optimize Your Pins for Pinterest and Search Engines."
  • http://staceycorrin.co.uk/ Stacey Corrin

    Excellent tips here Vincent – I wasn’t aware that you could share a pin via the Buffer extension. This will be so useful for staying on top of image sharing. Also thanks for the mention!

    • http://www.mcngmarketing.com Vincent Ng

      I didn’t know until a few short weeks ago when I decide to try it out. It’s worked out beautifully so far. And I’m happy to mention you in the show notes and podcast. Your article was amazing.

  • http://www.julieinthemaking.com/ Julie in the Making

    Hi Vincent, Is there a setting which makes your repins private or you can’t be seen? I used to get repins now I get nothing, nada and none. Cheers Julie

    • http://www.mcngmarketing.com/ Vincent Ng – MCNG Marketing

      Hi Julie. There isn’t a setting that makes your repins turned off that I’m aware about. How often do you use Pinterest and how long has this been happening for?