From the BlogSubscribe Now

How to Use Pinterest for Lead Generation (P2P Episode 21)

Play

Find out how to use Pinterest to Generate more leads to your business.  http://www.mcngmarketing.com/episode20

Have you wondered how to use Pinterest to generate more e-mail sign ups? Or wouldn’t you love it if you could get a month’s worth of blog post ideas? In episode 21 of the Pictures to Profits podcast, the dynamic duo Alisa Meredith and Tina Gammon of Scalabe Social Media discuss how to use Pinterest to generate more e-mail sign ups, and for their blog and content curation. Here are some tips that they discuss in the podcast:

Tips for Generating More Leads with Pinterest

  • Ensure that the offer you create for your landing page is a premium offer. Offer a free e-book or video, but it should be an offer that’s of interest to your particular audience. This way it will help increase your leads.
  • Create new pins to replace older pins if you find that the older pins are no longer as effective as they used to be.
  • Create a variety of different pins that would appeal to a different type of audience. Don’t just create one.
  • Ensure that your pins are of high quality and use text over pins to help attract the right audience.
  • Look at other people’s pins to get inspiration and to find out what’s popular on Pinterest and how you can use those pins to create amazing pins of your owns.

 Tips for Generating Social and Blog Content Using Pinterest

  • Search on Pinterest for ideas that would be relevant to your audience. See what topics are trending and hot by looking at the number of repins these topics have.
  • Cross promote your popular pins across a variety of social networks like Google Plus and Twitter. Ensure that the visuals are adapted to the appropriate social network.
  • To help drive people back to your Pinterest account, consider using a #PinoftheDay, a pin that you can promote on other social networks.

Alisa Meredith

Links and Resources

7 Costly Mistakes Business Make on Pinterest with Alisa Meredith

Canva 

Scalable Social Media – Pinterest Smart Feed – Time for Businesses to Get Smarter About Pinterest

Scalable Social Media on Pinterest

Scalable Social Media on Twitter

Alisa Meredith’s Twitter Account   hear us on Stitcher Pictures to Profits on Itunes Also, reviews on iTunes are so helpful and much appreciated! Feel free to share your URL there so I can contact you later on and say thanks.  

How to Launch a Profitable Online Course (P2P Episode 20)

Play

How to launch a successful online course with Greg Smith of Thinkific on the Pictures to Profits Podcast with Vincent Ng. http://www.mcngmarketing.com/episode20 In episode 20 of Pictures to Profits Podcast, I’m joined by Greg Smith, the CEO of Thinkific. Greg successfully transitioned from being a full time lawyer to teaching online courses, and from there, he co founded Thinkific, which is an online teaching platform that allows businesses and individuals to teach their own online courses.

Greg shares his tips for what it takes to launch a successful course, and what some of the downfalls may be. Greg and his company were instrumental in helping me develop my own online course. It was a goal of mine that I had back in early 2014, and with their help, I was able to do a successful launch that resulted in $2000 in sales in one week.

If you’re curious to know more about Thinkific, Greg and I will be hosting a webinar on November 4th at 12 (ET) and 3pm (PT). Register for the webinar here. 

Tips for Launching A Successful Video Course:

Research What Your Audience Wants

  • Know what people want to learn. Greg suggests that you send an e-mail or a survey to your e-mail list and ask them what they want to learn. You may be surprised to find out that peole are looking to learn some basic concepts.
  • When you do have an inkling of what people are looking for, write a blog post about it, and see what type of comments and how many comments are left behind. If you have a small community, a blog post that has ten comments may be considered a lot, or maybe it’s one hundred comments. But if you find that blog topic generating more discussion than others, then you’re onto something.
  • Check out if the course has been designed by someone else and see if it is selling. If there’s an online course, and you notice that people are paying for it, then you know there’s a market for what you want to teach.

Tips for Launching for A Successful Video Course

  • Decide who the course is actually for. If you’re trying to teach a course that applies to everybody, or can be too generic, then you’re probably not going to find success. Instead, choose a niche or particular audience who you can be an expert to. For example, there are a lot of marketers out there teaching Twitter, but if you can teach a course on how to use Twitter to generate online sales, then that’s for a specific audience.
  • Ensure you sell something that you  know. This is important for credibility and for your own business. If you go out there, and start teaching what others know but you haven’t personally experienced, or are familiar with, then eventually others will find out.
  • Teach a “How to” course. If you want people excited about what you’re teaching then ensure that you’re offering how to do something, and are providing a step by step guide. This vitally important. If you’re just providing courses that are “knowledge dumps” but don’t provide actionable step, then the chances of the course selling are a lot less.
  • There are a variety of niches out there that are profitable, such as ethics, yoga for kids and much more. So don’t dismiss your idea yet, it could be an extremely profitable niche.
  • You don’t need a large e-mail list, though it helps. What’s more important is that you understand what problems your audience is having and to be able to provide a solution to those problems.

Greg

Interested in Starting Your Own Online Course?

If you’re interested in learning how to launch your own online course, come and check out the webinar that both Greg and myself will be hosting on November 4th 12 ET. If you’re curious to know what the platform is like you can also take a look at the Pintalysis Online Academy for a preview of what’s possible on the platform.

Addtional Resources:

Thinkific Teaching Platform Thinkific Webinar Suvey Monkey hear us on Stitcher Pictures to Profits on Itunes Also, reviews on iTunes are so helpful and much appreciated! Feel free to share your URL there so I can contact you later on and say thanks.

Popular Pictures to Profits Podcast Episodes:

5 Tips For Getting Your Pins Found in Pinterest Search Results

How to use Pinterest to Launch Your Etsy Business

7 Costly Mistakes Businesses Make on Pinterest

How Pinterest Advertising Works (P2P Episode 19)

Play

How Pinterest Advertising Works. Interview with Andy Hayes of @plumdeluxe by @mcngmarketing. Find out how self serve Pinterest advertising work. You can listen to the interview at www.MCNGMarketing.com/episode19

Thanks for dropping by the Pictures to Profits Podcast.  and I’m happy to be interviewing Andy Hayes, who is the founder and creative mind at PlumDeluxe.com, which is a lifestyle blog that helps people create moments that matter.

Plum Deluxe was inspired after Andy witnessed her mom go through a wonderful transformation of living life during her six years of living with breast cancer. After her diagnosis, she spent time traveling the world, spending quality time with family and friends and created memories and moments that mattered.

Unfortunately Andy’s mom passed away, but her legacy and inspiration lives on with PlumDeluxe.com. Andy also shares in the podcast his journey of how Pinterest became Plum Deluxe’s number one traffic driver (yes even over Google), and how he continues to use Pinterest grow a new audience.

He’s also share with us about how the self serve Pinterest advertising platform, also known as promoted pins, works and how he is using to promote his online tea business.

Here are some key highlights from our podcast discussion.

How the Pinterest Advertising Platform Works

Currently the Pinterest advertising platform is only available through application.

Andy and PlumDeluxe.com were invited to test out the new platform, and he’s been using it to help promote the sales of his teas. He says he’s seen some success with it, and explains that Pinterest advertising works in the following ways.

  • Self serve advertising pins must be connected to a specific keyword.
  • The pin will show up as a promoted pin for that search term when approved.
  • Your promoted pin can show up for more than one keyword or search term.
  • Pricing is not allowed to be mentioned in the pin descriptions at all.
  • You are allowed at most one hashtag to use in the pin descriptions. So make sure you use hashtags properly.
  • You must create the pin first and have it pinned onto your Pinterest feed first before it can be promoted.
  • They will look at your pin and the url to ensure that they do match and that the pin is not misleading.
  • No nudity, gratituous violence, or promotion of hate.
  • You are can geo locate by metropolitan area. So if you want to target Los Angeles in your ads, you can.
  • You can target based on gender.
  • You can target based on device used.
  • You can choose the type of budget you want to allocate for a day, or for a certain period of time, or for an ongoing campaign.

Here was some helpful advice from Andy when it came to the advertising platform.

If you don’t have rich pins for your e-c0mmerce product, ensure that you do first. This way you can include the pricing in the actual pin. Depending on your e-commerce platform, this can be as simple as using an extension, or you may need to the help of a developper.

The Pinterest platform does offer insight into how many people generally look up specific search terms on Pinterest, however Andy advises on also use Google Adwords (Keyword Tool) to understand more in depth of potential keywords that people are searching for.

In terms of how long it takes for your pins to be approved for the advertising process, Andy says it only takes a couple of hours. That’s a pretty quick turnaround time.

However, there is a catch. The advertising platform is only available to U.S. businesses on Pinterest, and is not available to the rest of the world yet. If you are a business on Pinterest, you can apply to be an advertising here. You need to have a business account on Pinterest before you get approved.

Pinterest is Great for Reaching a New Audience

Andy doesn’t have some top level secrets for growing a new audience with Pinterest, instead he suggest st focusing on the fundamentals for your own blog.

This means creating images that contain text in your blog post so that it encourages people to repin content on Pinterest, as well as getting others on your site to pin your blog posts.

It’s also about taking your visual game to the next level. While Andy and Plum Deluxe, have their own studio for taking photos, Andy advocates learning how to take better photos and create better visuals. This can be especially important if you have sponsored blog posts.

A great pinnable image can help attract people to a sponsored post and keep you, and your sponsors happy.

Since starting on Pinterest about two  years ago,  Plum Deluxe has seen their followers grow beyond 18,000. A big part of this was because Plum Deluxe had several of their boards featured in Pinterest newsletters across the world.

He credits part of the reason he was featured so often was because of the incredible content that Plum Deluxe would curate.

That’s part of the reason that Pinterest is their main traffic driver.

Andrew

Links and Resources:

PlumDeluxe.com

Plum Deluxe on Pinterest

Andy Hayes on Twitter @AndrewGHayes

How to  Get Rich Pins for Your Business

P.S. I’ll be attending Social Fresh West

Are you heading off to Social Fresh West conference in San Diego on October 28th-30th. If you are, I would love to meet you in person and chat with you all things Pinteresting. Drop me a line in the comments or e-mail me if you are going.
hear us on Stitcher

Pictures to Profits on Itunes

Also, reviews on iTunes are so helpful and much appreciated! Feel free to share your URL there so I can contact you later on and say thanks.

Popular Pictures to Profits Podcast Episodes:

5 Tips For Getting Your Pins Found in Pinterest Search Results
How to use Pinterest to Launch Your Etsy Business
7 Costly Mistakes Businesses Make on Pinterest

7 Tools and Tips to Promote Your Pins on Social Networks (P2P Episode 18)

Play

7 Tips and Tools to Help Promote Your Pins on Social Networks by @mcngmarketing.  To find out more, visit MCNGMarketing.com/episode18

Welcome to episode 18 of the Pictures to Profits Podcast, where I will be talking about 7 tips and tools on how to promote your Pinterest page and pins onto other social networks like Twitter, Facebook, Google Plus and Instagram.

7 Tips and Tools for Promoting Your Pins on Social Networks

Tip #1: Hootlet Chrome Extension

Unfortunately Pinterest took out their tweet button on the desktop version of Pinterest. Fortunately if you use Hootsuite, you can schedule your pins with the Hootlet tool.

Once the extension has been installed on Chrome, you’re able to hover over a pin and use the Hootlet tool for scheduling that will appear on the top right hand corner. You can also use it to schedule Flickr images, YouTube videos and more.

Resource: Hootlet Chrome Extension

Tip #2: The Buffer App Chrome Extension

If you’re a fan of Buffer for scheduling your tweets, then you’ll love their Chrome extension.

This extension allows you to share images as tweets, which includes sharing pins as tweets. The main advantage of using Hootlet is that the tweets are filled with the pin’s description.

With the Buffer extension you need to fill in the description yourself, but the tweet comes out as an image on Twitter, which helps it stand out in the Twitter feed.

You will see a blue button on the bottom right corner that reads, “Share as Image” on a pin, and watch the sharing magic happen.

Resource: Buffer Chrome Extension

Tip #3:  Promote Your Pins on Google Plus

Pins make fantastic visuals on Google Plus. All you need to do is upload the pin picture into the Google Plus status update, and then describe what the article is all about.

You can then add a line that says “Read Now at (list the original website)” and then just below that type in “Pin for Later: (url of the pin).” This way people can repin the pin later to catch up with.

Two masters at promoting pins in this fashion are Jeff Sieh of the Manly Pinterest Show and Peg Fitzpatrick of Canva.

You can check out an interview Jeff did of Peg that talks about the power of combining both social media networks here.

Tip #4: Promote on Instagram

If you find that some of your pins are getting a lot of repins, you should consider uploading some of those pins onto Instagram (ensuring that they are cropped properly for Instagram). In the comments of your photo you can let people know to click on your profile and follow you on Pinterest.

All you need to do is change the profile website to  your Pinterest account. This will help you gain more exposure and followers on Pinterest.

Tip# 5: Get a Pinterest Tab for Facebook from Woobox.com

A small and easy way to promote your Pinterest account is by having a Pinterest Tab on you Facebook page. Woobox offers this for free.

When Facebook visitors click on the tab they get to see what your Pinterest page is like, and can click on a Pinterest button that allows redirects them directly to your Pinterest page.

 Resource: Pinterest Tab for Facebook by Woobox

Tip #6: Let Your Facebook Fans Know You have a Pinterest Page

Let your “likers” on Facebook know you have a Pinterest Page. Put that directly in your status update along with one of your most popular pins. Jeep did this with their Facebook page, and was able to gain 1000 followers within days.

Resource: Case Study of Jeep by Tailwind 

Tool #7: IFTTT (If This Then That)

IFTTT, is a tool that helps you take your pins and posts them multiple social media networks. You can schedule pins to go into Buffer, onto Facebook and so much more. These actions are known as recipes.

Hat Tip goes to Peg Fitzpatrick for letting me know about this tool.

Resource: IFTTT.com

Additional Resources and Links:

Stacey Corrin’s 15 Visual Content Tools that Rock

Visme.co

hear us on Stitcher

Pictures to Profits on Itunes

Also, reviews on iTunes are so helpful and much appreciated! Feel free to share your URL there so I can contact you later on and say thanks.

Popular Pictures to Profits Podcast Episodes:

5 Tips For Getting Your Pins Found in Pinterest Search Results
How to use Pinterest to Launch Your Etsy Business
7 Costly Mistakes Businesses Make on Pinterest  

Grow Your Google Hangout Audience and Get Sponsors (P2P 17)

Play

Learn How to Grow Your Google Hangout on Air Audience and Get Sponsors. Featuring @blogger32 on the episode 17 of the Pictures to Profits Podcast. http://www.mcngmarketing.com/episode17

It might be a bit unusual for me to talk about Google Hangouts for a podcast that’s dedicated mostly to Pinterest, but that’s why it’s called Pictures to Profits Podcast, because it’s all about using visuals to help grow your business. At the end of the day, it’s not about Pinterest, it’s about helping your business grow.

In episode 17 of the Pictures to Profits Podcast, I’m joined by the wonderful, former coal miner, turned Google Plus Hangout expert, Wade Harman.

On the show Wade talks about how he went from being a coal miner with no source of income after an unfortunate incident, and then in two years, with a lot of hard work, developing wonderful and influential relationships through Google Plus. Since December 2013 to September of 2014, Wade has accumulated over $36,000 in sponsorship for his Google Plus shows, and shares his story about how he got his first sponsor that paid him $200 for his first show.

What is Google Plus and Google Hangouts?

For those that aren’t familiar with Google Plus or Google Hangouts, Google Plus is a social network created by Google, and one of the features that Google Plus is that it allows for video and audio communication between two or more parties. Google Hangouts can be done privately among you and a few people, or if you want to broadcast the hangout to the public, than can be done as well.

Imagine using something similar Skype, but within your social network.

Wade Harman uses Google Hangouts on Air, which is basically a live TV broadcast, to interview social media influencers and to get his community involved. He then uploads those episodes into iTunes to create his Relationships Marketing Show.

Engage Your Google Hangout Audience

I remember reading Wade’s blog, WadeHarman.com and in one of his articles he talks about how devastated he was when one of the Google Hangouts on Air he attended didn’t have a comment tracker.

The Google Hangout app, comment tracker, allows you to take comments being made on a Google Hangout to be put up onto the host’s screen. The audience that’s watching your hangout knows that you’re actually paying attention to them, and on top of that, it makes the person who asked the question or made the comment feel fantastic.

Engage Your Guest On Google Hangouts On Air

One of the key aspects of being a great host on Google Hangouts is to ensure that you curate good content, that’s one of the tips that Wade talks about in his article, 5 Tips to Grow Your Google Hangout Audience.

If you are interviewing people for your Goolge Hangout, it’s your job to ensure that you know what type of questions to ask so that you’re able to pull wonderful content from your guest.

But in order to do this, you have to know your guests, find out what they’re passionate about, and take a sincere interest in who he or she is.

“You have to be a hero to one individual at a time.”

Wade talks about the importance of developing relationships with others above everything else, because relationships are at the heart of any business. He doesn’t believe anything else matters.

While he acknowledges that SEO and Google Plus are important aspects of business, he sees them as tools for creating stronger business relationships with others and that Google Hangouts, whether on air or private, can be used to establish intimate connections.

It’s not just about developing intimate connections through Google Plus, it’s important to view people as individuals. You have to work hard to ensure that you’re a hero to one person at at time, that’s how you build your tribe of one hundred and growing. There are no shortcuts as Wade had to work damn hard for 2 years before seeing financial results for his hard work.

But if you have grand dreams of raking in easy cash through social media marketing, Wade offers a different perspective. He was nominated as one of the top 25 social media blogs on Social Media Examiner in 2013, however that didn’t equate to financial success.

Instead, Wade made an effort to be transparent to not try to be what people that he was, a successful social media guru that was raking it in, instead he was transparent and tells his trial and tribulation during that rise to stardom but patiently waiting for his financial success.

At the end of it, he owes a lot of his success to his hard work, and his relationships. Going from coal miner to now teaching people how to successfully get sponsors for Google Hangouts.

How to Get Your First Sponsor for Google Plus

In order to get his first $200 sponsor for his show, Wade, messaged 15 people on Google Plus asking if they would be interested in sponsoring his show. A week before his first show was to air, Wade received a response from someone who was interested in sponsoring his show.

The most important part of getting sponsors is to ensure that you need to have a vision for your show. You have to share that with sponsors so that they can be a part of the ride, but you also need to ensure that businesses can clearly understand what the benefits are for them, and how fast you can deliver business results.

Wade uses a system of templates that helps guide people through the whole process, and teaches a course about it. You can find out how he received $36,000 in sponsorship at www.MCNGmarketing.com/Wade

Wade Harman

Links and Resources:

WadeHarman.com

Wade Harman on Google Plus

5 Tip to Grow Your Google Hangout Audience

Wade Harman’s Google Hangout Sponsorship Course

Relationship Marketing Show podcast on iTunes

Please Pin!

Learn How to Grow Your Google Hangout on Air Audience and Get Sponsors. Featuring @blogger32 on the episode 17 of the Pictures to Profits Podcast. http://www.mcngmarketing.com/episode17

hear us on Stitcher

Pictures to Profits on Itunes

Also, reviews on iTunes are so helpful and much appreciated! Feel free to share your URL there so I can contact you later on and say thanks.

Popular Pictures to Profits Podcast Episodes:

5 Tips For Getting Your Pins Found in Pinterest Search Results
How to use Pinterest to Launch Your Etsy Business
7 Costly Mistakes Businesses Make on Pinterest  

7 Costly Mistakes Businesses Make on Pinterest (P2P Episode 16)

Play

@scalablesocial shares with us 7 costly mistakes that  businesses make on Pinterest, and find out how to use Pinterest to generate more leads quickly.

Welcome to episode 16 of the Pictures to Profits Podcast, in this podcast I’ll be interviewing Alisa Meredith, and she’s going to be sharing with us 7 costly mistakes that business make on Pinterest.

Alisa Meredith is the senior inboud marketer at Scalable Social Media, and is the Pinterest Fanatic at OverGo Studio, and she’s big fan of Canva, and is in love with Pinterest. The podcast is based on her article 10 Reasons You’re Missing the Boat with Pinterest.

Costly Pinterest Mistake # 1: Too Much About Your Business

Making your Pinterest page all about your business. While this might seem like a good idea, it’s important to be able to have a Pinterest page that shares other pinners content. By sharing content that’s a resource to your audience, you’re able to gain more followers and become a valuable resource to your audience.

Costly Pinterest Mistake # 2: Your Business is Getting TOO Personal

Don’t get TOO personal. When you’re a business it’s important to remember that you are a business. You want to ensure you’re not posting pins that may offend your audience, or may confuse about how certain pins are related to the business.

If you are representing a business, and you want to pin more personal topics like recipes and home ideas (and these are not your business) then start a personal account for yourself and go nuts.

Alisa states that if you are a solopreneur, then it’s okay to mix who you are with what your business is about as this can help show off more of your personality.

Costly Pinterest Mistake # 3: Not Taking Care of Basic Housekeeping

It’s important to take care of the basics when it comes to your Pinterest marketing. This means ensuring that you’ve

Costly Pinterest Mistake #4: Overlooking What’s Needed for Your Business Account

Alisa also talks about overlooking the obvious when it comes to Pinterest marketing. This means that you need to verify your account and switching it over to a business account so you’ll have access to the New Pinterest analytics.

This also means taking the time to fill out your Pinterest profile, and to fill in  your board descriptions.

The new analytics from Pinterest provides wonderful data about how your Pinterest profile is doing, what the gender breakdown of your users are, and the top performing pins that are generating traffic to your site.

Also ensure that you fill out your Pinterest profile fully. People want to know who you are.

Costly Pinterest Mistake # 5: Why Won’t You Let me Pin From Your Website?

This is when businesses don’t invite great pinning. A business needs to make it as easy as possible for people to pin from their website, this means having a pin it button on your website, and to ensure that your business also has a pinnable image.

Costly Pinterest Mistake # 6: Ignoring Pinterest for Lead Generation

A big mistake that businesses make is to assume that Pinterest is not good for lead generation. She shares with us how Pinterest became the number one lead generator for her client by doing the following:

  • Used a variety of images as pins to lure leads to a landing page
  • Posting the pins on a variety of relevant boards and different times
  • Using group boards to help raise the exposure of the pins
  • Created different pins that focused on a different topics (eg. If there was a book about 7 smoothie recipes, she would create a different pin for each recipe.

Costly Pinterest Mistake #7: Using Boring Alt Text for Your Images

This mistake can easily be overlooked if you’re not careful and that’s not having a pinnable description in the alt text.

This is because for most pin it buttons, the alt text is used as the default description in the pin. Alisa suggests that you add the following for your alt descriptions

  • A great pinnable description that will make people either share, or click on the pin
  • Your Pinterst username such as @scalablesocial (this is what comes after www.pinterest.com/username, and the username is case sensitive).
  • Including your website, or a specific url you want to redirect people to.

Alisa Meredith

Links and Resources

10 Reasons You’re Missing the Boat with Pinterest

Alisa Meredith’s Twitter Account 

Manly Pinterest Tips (To Pin or Not to Pin)

Scalable Social Media

Scalable Social Media On Pinterest

OverGo Studio on Pinterest
hear us on Stitcher

Pictures to Profits on Itunes

Also, reviews on iTunes are so helpful and much appreciated! Feel free to share your URL there so I can contact you later on and say thanks.

Popular Pictures to Profits Podcast Episodes:

5 Tips For Getting Your Pins Found in Pinterest Search Results
How to use Pinterest to Launch Your Etsy Business
How to Gain 28,000 Followers and Drive Traffic with Pinterest

Top Ten Tools to Elevate Your Pinterest Marketing (P2P Episode 15)

Play

Pictures to Profits Podcast 15: Top Ten Tools to Elevate Your Pinterest Marketing for Small Businesses by @mcngmarketing.

I hope you’ve had a fantastic summer so far as it seems to be winding down. It just seems that time has really flown by and that there’s still so much to do. The good thing is that there are excellent tools that make our daily lives so much easier. In episode 15 of the Pictures to Profits Podcast, I share with you ten Pinterest tools and resources to help rock your Pinterest marketing and make your life a little bit easier.

Whether you’re looking to grow your  Pinterest followers, or looking for a way to rearrange your beautiful pins on your Pinterest boards, there’s bound to be at least one tool that you’re going to fall in love with that’s mentioned in the podcast.

For me a tool that I love to use to check out the competition, in terms of repins on Pinterest, is BuzzSumo.com. Amazingly simple but will offer you insight about social shares that no other tool can.

If there’s a favorite Pinterest tool that you enjoy using, please share it in the comments of the blog section.

Links and Resources:

Pin4Ever.com
Tailwind (Pinterest Analytics)
Rafflecopter
BuzzSumo
Viralwoot
Picmonkey
Canva
Ahalogy
PinGroupie
GifMaker.me

hear us on Stitcher

Pictures to Profits on Itunes

Also, reviews on iTunes are so helpful and much appreciated! Feel free to share your URL there so I can contact you later on and say thanks.

Popular Pictures to Profits Podcast Episodes:

5 Tips For Getting Your Pins Found in Pinterest Search Results
How to use Pinterest to Launch Your Etsy Business
How to Gain 28,000 Followers and Drive Traffic with Pinterest

How to Promote Your Small Business on Pinterest (P2P Episode 14)

Play

Welcome to episode 14 of the Pictures to Profits Podcast. On this episode of Pictures to Profits, Anna Vanlandingham, the Pinterest Pro, is going to share tips about how small businesses can use Pinterest for their marketing. As an added bonus, she’ll also be talking about how she’s using Pinterest to help launch an up and coming movie, High Strung.

How Small Businesses Can Use Pinterest. On this episode of Pictures to Profits Podcast I'm joined by Anna Vanlandingham, and we're talking about Pinterest messaging, guided search and how she's using Pinterest to promote a movie.

Anna also discuss the state of Pinterest in Orlando, and Vancouver, and whether businesses are warming up to the idea of using Pinterest for their marketing. Great insights for other marketers.

In episode 14, we’ll be talking about

  • How to use Pinterest for small businesses.
  • What type of businesses should be using Pinterest.
  • How Anna is using Pinterest to promote the movie High Strung.
  • Pinterest messaging system and what that means for businesses.
  • Guided search and it’s implications for businesses.

Anna Vanlandingham

Links and Resources:

Anna Vanlandingham’s Pinterest Page

Anna Vanlandingham’s Facebook Page

Anna Vanlandingham on Twitter

Pinterest Messaging

Pinterest Guided Search
Pictures to Profits on Itunes hear us on Stitcher Also, reviews on iTunes are so helpful and much appreciated! Feel free to share your URL there so I can contact you later on and say thanks.

The State of Pinterest in Europe (P2P Episode 12)

Play

Pinterest is massively popular in the U.S. with 1 in 3 women on the social network, and in Canada as well, where there are over 4 million registered users.  So why is that Pinterest has been able to explode in North America and  yet still lagging behind in European countries? The state of Pinterest in Europe. Pictures to Profits Podcast Episode 12 featuring Jenny Frances. In episode 12 of the Pictures to Profits Podcast, I’m joined by Jenny Frances of Social Bees Media. Jenny is a Pinterest marketer who resides in Spain, and she’s  going to share her insights on why Pinterest isn’t as popular in Europe as it is in North America, which countries are steadily growing with Pinterest users, and she’s going to share with us European brands who are using Pinterest successfully. unnamed

In episode 12 of Pictures to Profits Podcast we’ll be talking about:

  • How Spanish people are using Pinterest.
  • What European countries are experiencing growth with the visual social network.
  • How European brands can use Pinterest to market. Successful European brands on Pinterest.
  • Three of Jenny’s favourite Pinterest tools.

Links and Resources:

Jenny Frances of Social Bees Media

Social Bees Media’s Pinterest Account 

Sofa.com UK’s Pinterest Account 

Viral Tag for Scheduling Pins

Pin Alerts PicMonkey

Adweek’s Infographic – 34% of click throughs on Pinterest go to blogs

Pictures to Profits on Itunes hear us on Stitcher Also, reviews on iTunes are so helpful and much appreciated! Feel free to share your URL there so I can contact you later on and say thanks.

How “Manly Brands” can Market on Pinterest (P2P Episode 11)

Play

David Rubin…you may not know who he is, but if you were like me, you remember the commercials that he did. David Rubin is the branding brains behind the infamous Axe commercials. His marketing with Axe was so successful that it actually ended up backfiring as Axe became a “geek brand” and they had to tone down their overtly sexual advertisements.

How Manly Brands can do Marketing on Pinterest. Episode 11 of the Pictures to Profits Podcast featuring Jeff Sieh.  www.MCNGmarketing.com/episode11

Pinterest Priority – Get More Men Using the Site

David is now the head of brand at Pinterest, and one of his top priorities is to bring more men to Pinterest. This is where Jeff Sieh kicks in. Jeff is one of the few male social media marketers that believes and uses the power of Pinterest when it comes to marketing. He has over 13,000 followers and growing for his Pinterest account. He enjoys Pinterest so much, he produced an online show called the Manly Pinterest Tips show and will be launching the Manly Pinterest Tips podcast.

Join The Manly Pinterest Revolution Before It’s Too Late

Jeff is one of the few male Pinterest evangelists. In episode 11 of Pictures to Profits Podcast Jeff offers insights on how “manly brands” can use Pinterest for marketing, and he makes a strong case for why more men should be on the network.

jeff-sieh

If you happen to be going to Podcast Movement in Dallas on August 16th and 17th, he’ll be attending.

 

In episode 11 of the Pictures to Profits Podcast, the always entertaining and insightful Jeff Sieh is going to be sharing his thoughts about:

  • How “Manly Brands” can use Pinterest for marketing.
  • Why Pinterest is not just for women.
  • How he grew his Pinterest account to have 13,000 followers.
  • Discusses his new video and audio podcast, the Manly Pinterest Show.

Links and Resources:

Jeff Sieh’s Pinterest Account

Jeff’s Beard story about excellent customer service

Mike Alton’s Social Media Hat Blog

Wade Harman

The Manly Pinterest Tips Show

Buzz Feed’s Second Highest Social Referral is Pinterest

Peg Fitzpatrick 

You can find Jeff on his website at:

Jeff’s Website – His Design

Jeff Sieh on Google Plus

 

Pictures to Profits on Itunes

hear us on Stitcher

Also, reviews on iTunes are so helpful and much appreciated! Feel free to share your URL there so I can contact you later on and say thanks.