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7 Tools and Tips to Promote Your Pins on Social Networks (P2P Episode 18)

7 Tips and Tools to Help Promote Your Pins on Social Networks by @mcngmarketing.  To find out more, visit MCNGMarketing.com/episode18

Welcome to episode 18 of the Pictures to Profits Podcast, where I will be talking about 7 tips and tools on how to promote your Pinterest page and pins onto other social networks like Twitter, Facebook, Google Plus and Instagram.

7 Tips and Tools for Promoting Your Pins on Social Networks

Tip #1: Hootlet Chrome Extension

Unfortunately Pinterest took out their tweet button on the desktop version of Pinterest. Fortunately if you use Hootsuite, you can schedule your pins with the Hootlet tool.

Once the extension has been installed on Chrome, you’re able to hover over a pin and use the Hootlet tool for scheduling that will appear on the top right hand corner. You can also use it to schedule Flickr images, YouTube videos and more.

Resource: Hootlet Chrome Extension

Tip #2: The Buffer App Chrome Extension

If you’re a fan of Buffer for scheduling your tweets, then you’ll love their Chrome extension.

This extension allows you to share images as tweets, which includes sharing pins as tweets. The main advantage of using Hootlet is that the tweets are filled with the pin’s description.

With the Buffer extension you need to fill in the description yourself, but the tweet comes out as an image on Twitter, which helps it stand out in the Twitter feed.

You will see a blue button on the bottom right corner that reads, “Share as Image” on a pin, and watch the sharing magic happen.

Resource: Buffer Chrome Extension

Tip #3:  Promote Your Pins on Google Plus

Pins make fantastic visuals on Google Plus. All you need to do is upload the pin picture into the Google Plus status update, and then describe what the article is all about.

You can then add a line that says “Read Now at (list the original website)” and then just below that type in “Pin for Later: (url of the pin).” This way people can repin the pin later to catch up with.

Two masters at promoting pins in this fashion are Jeff Sieh of the Manly Pinterest Show and Peg Fitzpatrick of Canva.

You can check out an interview Jeff did of Peg that talks about the power of combining both social media networks here.

Tip #4: Promote on Instagram

If you find that some of your pins are getting a lot of repins, you should consider uploading some of those pins onto Instagram (ensuring that they are cropped properly for Instagram). In the comments of your photo you can let people know to click on your profile and follow you on Pinterest.

All you need to do is change the profile website to  your Pinterest account. This will help you gain more exposure and followers on Pinterest.

Tip# 5: Get a Pinterest Tab for Facebook from Woobox.com

A small and easy way to promote your Pinterest account is by having a Pinterest Tab on you Facebook page. Woobox offers this for free.

When Facebook visitors click on the tab they get to see what your Pinterest page is like, and can click on a Pinterest button that allows redirects them directly to your Pinterest page.

 Resource: Pinterest Tab for Facebook by Woobox

Tip #6: Let Your Facebook Fans Know You have a Pinterest Page

Let your “likers” on Facebook know you have a Pinterest Page. Put that directly in your status update along with one of your most popular pins. Jeep did this with their Facebook page, and was able to gain 1000 followers within days.

Resource: Case Study of Jeep by Tailwind 

Tool #7: IFTTT (If This Then That)

IFTTT, is a tool that helps you take your pins and posts them multiple social media networks. You can schedule pins to go into Buffer, onto Facebook and so much more. These actions are known as recipes.

Hat Tip goes to Peg Fitzpatrick for letting me know about this tool.

Resource: IFTTT.com

Additional Resources and Links:

Stacey Corrin’s 15 Visual Content Tools that Rock

Visme.co

hear us on Stitcher

Pictures to Profits on Itunes

Also, reviews on iTunes are so helpful and much appreciated! Feel free to share your URL there so I can contact you later on and say thanks.

Popular Pictures to Profits Podcast Episodes:

5 Tips For Getting Your Pins Found in Pinterest Search Results
How to use Pinterest to Launch Your Etsy Business
7 Costly Mistakes Businesses Make on Pinterest  

The State of Pinterest in Europe (P2P Episode 12)

Pinterest is massively popular in the U.S. with 1 in 3 women on the social network, and in Canada as well, where there are over 4 million registered users.  So why is that Pinterest has been able to explode in North America and  yet still lagging behind in European countries? The state of Pinterest in Europe. Pictures to Profits Podcast Episode 12 featuring Jenny Frances. In episode 12 of the Pictures to Profits Podcast, I’m joined by Jenny Frances of Social Bees Media. Jenny is a Pinterest marketer who resides in Spain, and she’s  going to share her insights on why Pinterest isn’t as popular in Europe as it is in North America, which countries are steadily growing with Pinterest users, and she’s going to share with us European brands who are using Pinterest successfully. unnamed

In episode 12 of Pictures to Profits Podcast we’ll be talking about:

  • How Spanish people are using Pinterest.
  • What European countries are experiencing growth with the visual social network.
  • How European brands can use Pinterest to market. Successful European brands on Pinterest.
  • Three of Jenny’s favourite Pinterest tools.

Links and Resources:

Jenny Frances of Social Bees Media

Social Bees Media’s Pinterest Account 

Sofa.com UK’s Pinterest Account 

Viral Tag for Scheduling Pins

Pin Alerts PicMonkey

Adweek’s Infographic – 34% of click throughs on Pinterest go to blogs

Pictures to Profits on Itunes hear us on Stitcher Also, reviews on iTunes are so helpful and much appreciated! Feel free to share your URL there so I can contact you later on and say thanks.

Best Practices with Pinterest Contests (P2P Episode 9)

Have you considered hosting a Pinterest contests? It can get rather confusing with all the different rules out there and types of contests out there. On episode 9 of Pictures to Profits Podcast, I’m joined by Melissa Megginson, Marketing Manager of Tailwind, a Pinterest analytics company. She shares with you some best practices when hosting a Pinterest contest, and what some big no no’s are when hosting one.

 

Best Practices for Holding Pinterest Contests. Interview with Marketing Manager, Melissa Megginson of Tailwind. PLUS some exclusive news from Tailwind on the episode 9 of Pictures to Profits Podcast.

 

Tailwind Has Plans to Make Your Pinterest Marketing Easier

Melissa Megginson

I’m extremely honored that Melissa will chose to break some exciting news about Tailwind on Pictures to Profits podcast first. She’s going to share with Tailwind has planned for the future that could make your marketing life much easier.

I’ll also be sharing with you an interesting statistic about Pinterest regarding how much content on Pinterest actually comes from websites, according to an article by the New Zealand Herald.

In episode 9 of Pictures to Profits Podcast you’ll find out:

  • Best practices for holding Pinterest contests
  • Big no nos that violate Pinterest’s contest and branding guidelines.
  • Two successful contests held by Jetsetter and Pinterest, and how both contests are great examples of following the guiedlines.
  • Tailwind’s future plans that will make it much easier for marketers to find pinning content across the web.
  • Melissa’s Pinterest tip for creating successful Pinterest marketing campaigns.

Links and Resources:

Tailwind

Tailwind’s Blog Page

Jetsetter’s Pinterest Contest on Mashable

Mother’s Day Pinterest Contest hosted by Pinterest

B2B Pinterest Marketing featuring Melissa Megginson on Brandignity

Canva

Episode 7: Practical Tips for Using Canva with Peg Fitzpatrick

98% of content on Pinterest comes from Websites (New Zealand Herald)

Pictures to Profits on Itunes

hear us on Stitcher

Also, reviews on iTunes are so helpful and much appreciated! Feel free to share your URL there so I can contact you later on and say thanks.
I’m quite excited! I’ll be launching my own online Pinterest course that you’ll be able to take whenever you want. Thinkific and I are working together to provide an on demand Pinterest course that’s for small business in the next couple of months. It will include quizzes, video tutorials, and discussion.

In the course I’ll teach you how to use Pinterest to help drive traffic to your business’ website, how to generate more e-mail sign ups, and the most up to date and best tricks for getting your pins found within Pinterest’s search engine.

I’ll keep yo posted when the course officially launches.