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How to Use Pinterest for Lead Generation (P2P Episode 21)

Find out how to use Pinterest to Generate more leads to your business.  http://www.mcngmarketing.com/episode20

Have you wondered how to use Pinterest to generate more e-mail sign ups? Or wouldn’t you love it if you could get a month’s worth of blog post ideas? In episode 21 of the Pictures to Profits podcast, the dynamic duo Alisa Meredith and Tina Gammon of Scalabe Social Media discuss how to use Pinterest to generate more e-mail sign ups, and for their blog and content curation. Here are some tips that they discuss in the podcast:

Tips for Generating More Leads with Pinterest

  • Ensure that the offer you create for your landing page is a premium offer. Offer a free e-book or video, but it should be an offer that’s of interest to your particular audience. This way it will help increase your leads.
  • Create new pins to replace older pins if you find that the older pins are no longer as effective as they used to be.
  • Create a variety of different pins that would appeal to a different type of audience. Don’t just create one.
  • Ensure that your pins are of high quality and use text over pins to help attract the right audience.
  • Look at other people’s pins to get inspiration and to find out what’s popular on Pinterest and how you can use those pins to create amazing pins of your owns.

 Tips for Generating Social and Blog Content Using Pinterest

  • Search on Pinterest for ideas that would be relevant to your audience. See what topics are trending and hot by looking at the number of repins these topics have.
  • Cross promote your popular pins across a variety of social networks like Google Plus and Twitter. Ensure that the visuals are adapted to the appropriate social network.
  • To help drive people back to your Pinterest account, consider using a #PinoftheDay, a pin that you can promote on other social networks.

Alisa Meredith

Links and Resources

7 Costly Mistakes Business Make on Pinterest with Alisa Meredith

Canva 

Scalable Social Media – Pinterest Smart Feed – Time for Businesses to Get Smarter About Pinterest

Scalable Social Media on Pinterest

Scalable Social Media on Twitter

Alisa Meredith’s Twitter Account   hear us on Stitcher Pictures to Profits on Itunes Also, reviews on iTunes are so helpful and much appreciated! Feel free to share your URL there so I can contact you later on and say thanks.  

5 Tips for Getting Your Pins Found in Search Results (P2P Episode 8)

Pinterest is becoming one of the world’s leading search engines. While people are using Google to help search for knowledge, people are using Pinterest to search for lifestyle choices. They use Pinterest to find new recipes, new exciting places to travel, and products that delight and wonder at the same time. Pinterest isn’t just a visual discovery tool, it is THE visual discovery tool.

5 Tips for Getting Your Pins Found in Pinterest by Vincent Ng. MCNGMarketing.com/episode8

 

Learn How to Get Your Pins Found In Search Results

And while many people discover inspirational pins by accident, many users use the search box within Pinterest to look for those inspirational pins. Learning what it takes to have your pins show up for those search terms or keywords are vital, it’s similar to showing up on the first page of Google. The one thing I love about Pinterest is that their their search results change more often than Google’s search results.

And when executed properly, there’s the potential for multiple pins to show up in search results for keywords and search terms.  In episode 8 of Pictures to Profits Podcast, I present 5 tips to help you get your pins found within Pinterest’s search results.

In episode 8 of Pictures to Profits Podcast I talk about…

  • 5 tips to help your pins get found in search results for Pinterest.
  • Whether single or pluralist keywords play a role in Pinterest’s search engine.
  • How pins that use no keywords can still show up in search results for Pinterest.
  • How Twitter is taking a back seat to Pinterest in the U.S. and how you can prepare for this shift.

Links and Resources:

The Manly Show by Jeff Sieh on YouTube

Rich Pins for Pinterest

Rich Pin Validator

Pinterest passing Twitter in popularity by Forbes. 

 

Pictures to Profits on Itunes

hear us on Stitcher

Also, reviews on iTunes  are so helpful and much appreciated! Feel free to share your URL there so I can contact you later on and say thanks.

Some great news. I’ll be launching my own online Pinterest course that you’ll be able to take whenever you want. Thinkific and I are working together to provide an on demand Pinterest course that’s for small business in the next couple of months.

In the course I’ll teach you how to use Pinterest to help drive traffic to your business’ website, how to generate more e-mail sign ups, and the most up to date and best tricks for getting your pins found within Pinterest’s search engine.

I’ll keep you posted when all of that launches.