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How to Get Readers to Pin A Specific Image from Your Blog

How to Get Readers to Pin a Specific Image from Your Blog Post. A step by step guide by Vincent Ng of MCNGMarketing.com

Have you ever wanted to have one featured image for your blog post, but you wanted people to pin a specific image (maybe a very long one)?

For example, here’s the image I have on top of my blog post 4 Pinterest Tips to Make Your Pins More Searchable.

How to create a specific pinnable image for Pinterest for your blog.

But when people use the official Pin it button with their browser, or a generic Pin it button at the top of my blog post, the following image options will show up.

How to Choose A Specific Pinnable Image for Your Blog by @mcngmarketing.

You will notice at the top left hand corner is an image that you won’t find on my blog post. Instead it’s hidden in the “back” and only comes up when people use the Pin it button.

This allows you to create an image for your blog (maybe one that’s horizontal) with a specific pinnable image used for Pinterest that people will notice first. (Isn’t that great!)

This is incredibly useful for blogs that find great success with long pins but prefer not to have these images in their blog post.

A great blog that’s making wonderful use of this tactic is DamnDelicious.net. You will see that many of their pins have reached the 1 million repin club.

She will have generic photos of all the food she’s cooking up, but when you push on the Pin it button on the top of her blog post, a long, beautiful and pinnable image shows up on the top left.

I truly believe this is why she’s been so successful at getting multiple pins repinned over 1 million times.

If you have a Pin it button that hovers over a specific image, then that specific image will still be chosen as the pin.

Encourage Readers to Pin A Specific Image from Your Blog 

Here’s how you can do that with each blog post, regardless of whether you use WordPress or not. 

<img src=”http://cdn.mysite.com/myimage.jpg”

data-pin-url=”http://mysite.com/mypage.html”

data-pin-media=”http://cdn.mysite.com/myimage_fullsize.jpg”/>

You can get more details about how this code works on Pinterest’s official business blog.

Let’s break it down line by line:

<img src=”http://cdn.mysite.com/myimage.jpg” (This is the image that you want to use on your blog post.)

data-pin-url=”http://mysite.com/mypage.html” (This is the url you would like the pin to redirect to. So if you don’t know your blog’s url yet, you can leave this blank and put it in after you have your final url.)

data-pin-media=”http://cdn.mysite.com/myimage_fullsize.jpg”/>(This is the preferable image that you would like people to see first at the top left hand corner.)

How to Find the URL of the Pinnable Image

In order to use a specific pinnable image, you must upload that image first to your site or blog. If you are using WordPress, you will need to upload it to your media library.

With WordPress, once you upload the image, all you need to do is click on your media library, and click on the image that you want to use as your pinnable image.  Now look at the right-hand side. It will contain the url of your specific image.

This is the url you want to use for your pinnable image in the third part of the code.

Replacing a Blog Image with a Pinnable Image

Adding A Custom Description for Your Pinnable Image

You can also prepopulate the Pin’s description as well. The last line in the following code in between the “…” allows you to put in any description that you want. If you don’t, usually Pinterest will take the alt tags of the image as the Pin’s description.

<img src=”http://cdn.mysite.com/myimage.jpg”

data-pin-url=”http://mysite.com/mypage.html”

data-pin-media=”http://cdn.mysite.com/myimage_fullsize.jpg”

data-pin-description=”Baked Mozzarella Cheese Sticks”/>

Here’s A Peek At My Pinterest Coding for my Blog Post

<img class=”aligncenter wp-image-2495 size-full” src=”http://www.mcngmarketing.com/wp-content/uploads/2013/03/4-Tips-to-Make-your-Pins-more-Searchable-e1419366463442.jpg” alt=”Pinterest Marketing Tip: Can’t find your pins on Pinterest? Here’s 4 tips to help your pins be more searchable within Pinterest. ” width=”350″ height=”466″

data-pin-url=”http://www.mcngmarketing.com/4-pinterest-tips-to-make-your-pins-more-searchable-on-pinterest/”

data-pin-media=”http://www.mcngmarketing.com/wp-content/uploads/2013/03/How-to-Get-Your-Pins-Found-On-Pinterest.jpg” /></a>

WordPress generated the first part of the code when I aligned the image and filled in the alt description. The part highlighted in red was then manually added to the rest to create the pinnable image of choice.

And that’s how you encourage readers to pin a specific image from your blog post. Now go and create those amazing long pinnable images!

I’m not really a coding person, but I’ll do my best to answer any questions you might have. Please feel free to leave them in the comments.

If you’re looking for more tips on how on improving your Pinterest marketing, then make sure you sign up for my newsletter.

How to Search For Someone On Pinterest

How to Search for Someone on Pinterest by @mcngmarketing. Read all about it at www.MCNGmarketing.com/how-to-search-someone-on-pinterest

 

Have you ever tried to look for someone on Pinterest and found it was a  bit of a challenge? Pinterest’s search engine can be a bit confusing considering there are so many different types of search that are available within Pinterest, both on the mobile apps and the desktop version.

Part of the challenge of trying to find someone on Pinterest is that the default search results lead to searching for pins.

This tutorial will show you step by step on how to search for someone on Pinterest with the desktop version of Pinterest.




How to Search For Someone On Pinterest

If you try to go directly to Pinterest.com to use the search box, and you’re not logged in, you won’t find it there. I’m going to assume that you do have an account and that you’re logged into Pinterest, or else Pinterest will show you a sign up box.

When searching for anything on Pinterest, by default, you will be searching for pins on the desktop version of Pinterest. This means even if you do type in someone’s name such as Martha Stewart, the DIY queen, you’re going to get results for pins.

When I typed in the her name in the search, many of the pins shown from the results do come from Martha Stewart’s website, however, they aren’t pinned directly from her Pinterest account. Making this difficult.

What you need to do to find Martha Stewart’s Pinterest account is to switch it to Pinners which is the silver box on the very right hand side.

How to search for someone on Pinterest

 

Once I typed in Martha Stewart, I was able to find her, and many of her relevant businesses that are on Pinterest. And I was able to find other Pinterest users who also had the name Martha Stewart in their Pinterest name as well, and that’s how you find someone on Pinterest.

 

How to Search for Someone on Pinterest

You can also search for someone with the Pinterest app in the same manner. Locate the search tool on the mobile app and ensure that after you’ve typed in a person’s name, that you choose the pinner option. This is because by default, it will search for pins instead of Pinterest users.

The hardest part about looking for someone on Pinterest, is if the person doesn’t have their first and last name in their Pinterest account.

THEN, this becomes a bit of challenge looking for her. If you can’t find someone by their first and last name in the pinner search with Pinterest, see if you can find them through the business that she runs.

This was the case for myself. For the longest time people were looking to connect with me on my Pinterest account, but the challenge was that my business account didn’t have my own name in it. And so many of my friends, and some influential pinners ended up following my personal account which I use much less.

That’s when I learned that it was important to optimize the name on my profile to have both my personal name and business name in case people were looking for me. This is vitally important for people who are soloproneurs.

With those simple tips, you should be able to find the person you’re looking for. There’s also the chance that the person you’re looking for doesn’t have a Pinterest account. It’s actually not that unusual for even big social media companies not to have a Pinterest account.

Well, whomever you are looking for on Pinterest, I hope you find them. Feel free to drop me a line in the comments if you have any further questions about trying to find a user on Pinterest.

 

How to Search for Someone On Pinterest by @mcngmarketing. Read all about it at

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